Narrative as an Investing Factor with Ben Hunt
Excess ReturnsAugust 03, 202301:03:01

Narrative as an Investing Factor with Ben Hunt

Narratives are everywhere in the investing world. They influence what we think as investors. They also influence the decisions we make. Behind the scenes, there is a science to how narratives work. They follow a predictable life cycle and technology can be utilized to measure them and analyze their impact on stock returns.

In this episode, we discuss narrative as an investing factor with Epsilon Theory founder Ben Hunt. We talk about the life cycle of narratives, how they are measured, the types of investments they work best on and a lot more.

00:00 - Intro
02:13 - The launch of fiatnews.com and the Breaking News podcast
06:24 - What is a narrative?
08:19 - What led Ben to focus his career on narrative?
15:09 - The life cycle of a narrative
20:34 - Investing and the narrative life cycle
24:32 - Narratives, sentiment and positioning
28:08 - Does narrative meet the tests of an investing factor?
29:47 - Testing narrative historically
39:46 - Narrative and intangible assets
44:59 - Narrative and pro forma metrics
46:02 - The Fed's use of narrative
49:06 - The pivot from the growth narrative to the profits narrative
53:43 - The types of assets narrative works best on
55:43 - Potential future developments in the use of narrative
58:52 - How fundamental investors should view narrative

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